No BS CTO Checklist for Product Launches

Extended Edition: 20 Areas Every CTO Must Lock Down Before Launch Day

Jul 02, 2025

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1. Align with Your CEO on Risks

Walk through potential failure scenarios early including downtime, customer impact, brand damage. Make sure leadership understands the stakes before greenlighting the launch.

2. Break Launch into Phases

Where possible, structure releases as incremental milestones. Smaller waves lowe…

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